Zhongtong Automotive Industry Group Co., Ltd.

Zhongtong Bus won the "2014 Most Satisfied Commercial Vehicle Brand" award.

2018/11/14 10:23

Recently, good news came from Beijing: Zhongtong Bus was awarded the "2014 Most Satisfied Commercial Vehicle Brand" by users. This honor has strong social credibility and is the result of a market research activity jointly conducted by a commercial vehicle magazine, the Ministry of Transport's Highway Scientific Research Institute, the China Automotive Technology and Research Center, and 21 research institutions and universities including Beijing University of Technology, Tongji University, and Chang'an University. The research lasted more than four months and was objectively evaluated through various methods such as field visits, expert discussions, and survey questionnaires. Satisfying users has always been Zhongtong's unwavering pursuit. Over the years, Zhongtong has insisted on detailed analysis from research and development, production to service in all aspects.
Zhongtong Bus won the "2014 Most Satisfied Commercial Vehicle Brand" award.

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Recently, good news came from Beijing: Zhongtong Bus was rated as the "2014 Most Satisfied Commercial Vehicle Brand by Users."

This honor has strong social credibility and is the result of a market research activity jointly conducted by a commercial vehicle magazine, the Ministry of Transport's Highway Scientific Research Institute, the China Automotive Technology Center, and 21 research institutions and universities including Beijing University of Technology, Tongji University, and Chang'an University. The research lasted more than four months and was objectively evaluated through various methods such as field visits, expert discussions, and survey questionnaires. Ensuring user satisfaction has always been Zhongtong's unchanging pursuit. Over the years, Zhongtong has insisted on detailed analysis and in-depth research at every stage from R&D, production to service, establishing a powerful data support system. The big data management system has made Zhongtong the most satisfied commercial vehicle brand by users.

Product R&D, massive data to hear the voices that users need most.

At Zhongtong, before officially developing each product, extensive field research is conducted to explore the voices of target customers. People in the commercial vehicle industry have the experience that the length of the routes customers operate, passenger capacity, road conditions, weather, and even local cultural factors all affect every detail of product design. Sometimes, a single customer cannot clearly express these details, so Zhongtong collects, organizes, and analyzes a large amount of data through survey questionnaires, on-site interviews, and even having technical personnel follow routes for several days to find experiences and patterns. This helps to extract the key points of the problems, allowing for specific implementations in every detail of product design and production processes. This maximizes the guarantee that the product meets customer expectations from the very beginning.

Production process, recorded mistakes will never occur a second time.

During the product production process, each team and workshop regularly organizes product quality issue analysis meetings. At each analysis meeting, the recorder will document the issues raised one by one, investigate the causes, identify responsible parties, and ensure they do not recur. By adopting a data management model, using performance assessments as references, and managing with associative thinking, Zhongtong encourages creativity and invention, steadily improving product quality. This avoids low-level repeated mistakes, not only in the production phase but also in all daily management work of the enterprise.

Pre-sales and after-sales service, the fulcrum of user satisfaction, a treasure trove of data sources.

Zhongtong Bus has always adhered to the principle that the vehicle arrives after the people. After an order is placed, the company's service personnel immediately contact the customer, stationed at the customer unit to understand their usage requirements for the batch of vehicles, and train drivers on targeted driving theory and skills, helping vehicle maintenance personnel understand the commonalities and characteristics of the products they will receive. This persistent implementation of measures has not only gained customer recognition but also moved them.

The "333" follow-up system warms the heart. Zhongtong has established a strict follow-up system for customers three days, three weeks, and on the 63rd day after vehicle delivery, with detailed regulations on the follow-up content. Through follow-ups, they grasp the first failure mileage, failure rate during operation, and targeted suggestions and opinions from customers for different models and batches.

A strict reporting management system for service personnel and service stations meticulously organizes the problems encountered during the operation of all company vehicles. Through extensive data analysis, the causes of problems are categorized into: quality issues with spare parts, process control issues, employee operation issues, design reasons, etc., with each problem being addressed. This provides substantial data support for the company's product development and technical improvements. (Text/Image by Qi Youqin)